About us
OPTIMA VISION GROUP is one of the key players in Ukraine's optical industry, setting standards for quality, expertise, and service in the market for over 20 years.
Since its founding in 2002, the company has undergone dynamic development, growing from a local business into a powerful group that now comprises four specialized business divisions. Each of them has a clear area of expertise, its own team, and a carefully curated portfolio of brands from leading global manufacturers.
OPTIMA VISION GROUP is the exclusive distributor of global optical brands in Ukraine and a reliable partner for over 1,000 opticians in Ukraine and beyond.
The group's portfolio includes more than 40 international brands and over 6,000 frame models covering various styles, price segments, and innovative technologies. A cornerstone of the company’s portfolio is the exclusive representation of ZEISS Vision Care in Ukraine, a legendary German brand and world leader in the field of optics.
OPTIMA VISION GROUP's geography covers key regions of the country.
The company's offices are located in Kyiv, in eastern Ukraine — in Kharkiv, and in the western region — in Ivano-Frankivsk, which allows for effective communication, efficient logistics, and a high level of service for partners throughout Ukraine.
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LENS VISION
01/04
/Business units OPTIMA VISION GROUP
LENS VISION
Exclusive representative of ZEISS Vision Care in Ukraine.
OPTIX VISION
02/04
/Business units OPTIMA VISION GROUP
OPTIX VISION
Distributor of frames with a focus on technological excellence.
STYLE VISION
03/04
/Business units OPTIMA VISION GROUP
STYLE VISION
Collections from world-renowned fashion brands.
TECHNO VISION
04/04
/Business units OPTIMA VISION GROUP
techno Vision
High-tech optical workshop with full cycle of service support.
The philosophy is based on
the long-term success of partners,, uncompromising quality of product and sincere care for people, whom the company helps to see the beauty of the surrounding world clearly and in all its details.
Stages of development OPTIMA VISION GROUP
Establishment of the company and launch of the optical workshop. Beginning of expertise development in the optical industry.
2002
The company becomes the exclusive representative of ZEISS Vision Care in Ukraine, cementing its status as a reliable partner of the global leader in optics.
2009
Active business scaling, brand portfolio expansion, strengthening of partnerships, and formation of a professional team.
2010-2020
Strategic transformation of the company and division of the frame business into two specialized divisions: technology and fashion segment.
2021
Scaling the company to a group of four specialized companies. Rebranding.
2025
