ZEISS Vision Care introduces the innovative ZEISS ClearMind lenses featuring NeurOptix technology — the first lenses of a new generation developed based on neurobiological research into visual perception and the interaction between the eyes and the brain.
Designed for the visual demands of modern life, ZEISS ClearMind lenses deliver exceptional visual clarity. Scientific studies have shown that these lenses can also help reduce cognitive load, positively impacting users’ concentration and overall well-being.
NeurOptix technology analyzes natural eye movements and visual behavior, optimizing the lens design to provide maximum clarity in the most critical viewing zones while minimizing peripheral blur.
According to research results:
- 96% of users reported exceptionally clear vision
- 76% experienced improved ability to concentrate
- 85% reported a positive impact on their overall well-being
ZEISS ClearMind provides comfortable, consistently clear vision from edge to edge and is available across a range of lens categories, including single vision, digital, and progressive lenses.
Available to order in Ukraine from June 19, 2026.
